You might have used different social media platforms, flex, banners or asked your cousin to make TikTok but still somehow people don’t show up like you expected.
So here’s what works: As a local advertising and event planning team based right here in Kathmandu, we’ve worked with all kinds of businesses from beauty parlours in Baneshwor to hardware shops in Bhaktapur. And we’ve learned a thing or two about what really connects with people in this city.
1. Word of Mouth Is Still King But Online
Recommendation is a very powerful thing for advertisement these days. For example: If we are having a family dinner. The first thing we do is search in google and check the recommendation of people, food and ambience and service is good or not. So in today’s world, word of mouth lives on Facebook groups, TikTok comments, and Google reviews.
If someone says “This is the best place to have chiya in Baneshwor” online, even if it’s just one person it can bring you 10 new customers. But for that to happen, people need to see you, trust you, and have a reason to try you.
How to make this happen?
- Post consistently.
- Ask happy customers to review you on Google.
- Share real stories, not stock photos.
2. People Want to See You, Not Just Your Logo
One mistake we often see in business pages that exactly looks like a sales brochure. People connect with faces, reviews, not just flyers. So business should build connections with customers.
Instead of saying: “We offer the best bakery in town.”
Say this:
Share a real story with people so that they can connect with you and your business “My wife and I started this bakery during lockdown. We use our mom’s recipe for chocolate cake. Here’s how it turned out today.”
That’s what makes people stop scrolling.
3. Facebook Ads Work, But Only If You Talk Like a Local
Posting a Facebook ad is not enough. Yes boosted posts work but only if the message feels like it’s directed to us. No fancy jargon needed.
You don’t need to impress. You need to connect.
And here’s the good part: Facebook lets you target specific neighbourhoods, languages, and interests. So why not use that to speak directly to your people?
At Everest Ad & Event Management, we help clients create ads that aren’t just good-looking but feel real, local, and relatable. We combine your message with cultural context, casual tone, and visual storytelling to make sure your ad doesn’t just show up on people’s screens it sticks in their mind.
4. Pop-Up Events & Giveaways
In Kathmandu, people love an experience that feels fresh, fun, and unexpected. If you’re launching a new product, service, or simply want to grab attention fast, a well-planned pop-up event or giveaway can do wonders.
People love to experience something that feels fresh, fun and unexpected. If you’re about to launch a new product, service or simply want to grab attention fast, a well planned event or giveaway is always the best option.
It helps to draw the attention of customers. These don’t have to be big or expensive, they just need to be smart, relevant and a little creative.
Imagine this:
- A momo tasting booth in front of a busy college
- A mobile cover exchange stall during lunch break
- A photo booth with fun props
These simple experiences create excitement, word-of-mouth buzz, and organic content, especially when people start posting about it online. Even better? You start to build real human connection with your brand.
At Everest Ad & Event Management, we help local businesses turn everyday spaces into branded moments that spark curiosity and draw in crowds. From giveaways and contests to quick on-ground activations. We handle the planning, design, logistics, and promotion to make sure your mini-event delivers maximum attention.
Conclusion
You don’t need a million-rupee budget or an MBA to promote your business. You just need the right message in the right place and a team who understands Kathmandu’s unique rhythm.
That’s where we come in. At Everest Ad & Event Management, we’re not just another agency. We’re your neighbourhood creative team here to help you plan, post, print, or promote in a way that actually connects.
Let’s chat. Come have tea at our office or message us on Facebook. We’ll help you figure it out, one idea at a time.
